So here it is the third weekend in August and we are watching NFL pre-season football. Yes, we are sports obsessed and having just lived through World Cup Soccer and the Tour De France, it is safe to say that sports obsession is a global pandemic.

Think about this. There are hundreds of millions of sports fan and most of them carry a cell phone. Anytime we see a convergence of this size, we see opportunity. Our good friends at egrips understand this too. Four months ago we wrote about the unique marketing strategies that these amazing non-slip anti-skid cell phone strips offer.

Even though the market opportunities are close to limitless, let’s focus on their great selection of sports balls and themes. We are simply limited on the number of images that we can show. However, don’t limit your imagination as their themes encompass Art & Entertainment, Auto & Transportation, Banking and Finance, Consumer Products, Food & Beverage, Health Care, Industrial Products & Services, Insurance, Non-Profit, Real Estate, Recruiting, Schools& Colleges, Software, Sports, Travel and Wireless Industry.

We can’t possibly fit the entire egrip story on a single page. Think about these key points.

1. Protects your expensive cell phone from falls.
2. Your message is viewed numerous times each day.
3. Can be distributed via Marketing Card, Direct Mailer Card or Instruction Card.
4. Innovative.
5. Once seen, will be sought after by a broader market.

egrip on phone

Add in the optional TrackitBack Lost and Found Service and you we see why egrip is one of the hottest products today. Give us a call at 888-344-6060 to hear the full story.

It’s called USB Remote URL and Traffic Management technology.  We say it’s a very slick concept. Think, perfect to measure ROI. Just click on the Technology category link and you will see how excited we are about web key and web button marketing.

Everything changes with this new user ID programmable device. We provide you with a customized USB web key or web button but here’s the game changer. Every single device is programmed with a unique user ID. Now you can point each device to a special landing page on your web site. Every time your client or user visits the site you obtain important analytical data.

Then you can manage the information that is viewed by making changes to that landing page. If you wanted, you could actually have an individual landing page for each client. You can also remotely change the landing page on each of the web keys/buttons that are already in the hands of your clients. This can be done from your computer or a mobile phone.  Click on this image to see how this works.

Don’t just think Promotion! This technology can also be used for your own sales team or technical team.  If you have critical messages to send and want to be 100% certain that they are read, this tool is for you.

Applications –

• Marketing Surveys
• Seasonal Promotions
• Sales Events
• Product Showcases
• Website Launch  
• Newsletters
• Critical Corporate Communications
• E-mail Campaigns
• Custom landing Pages

This product and technology is so new, that you can’t find it on Google. Here is an incredible opportunity for you to be the early adaptor in your industry with this amazing new technology.

Give us a call to hear the details and answer your questions. 888-344-6060 or e-mail sales@mcmproductions.com

We are keen on personalized flash drives as they are a very versatile product. There is no doubt that the custom shaped flash drives have the greatest “WOW Factor”. But they are not for every application due to minimums, lead time and cost.

Don’t despair; we have relationships with several promotional flash drive manufacturers that offer an array of incredible stock shapes. We can help you personalize them to get that powerful impression that will stay in front of your audience forever.  Think, stock shapes are the new custom. The shapes and materials are too lengthy to list but include light bulbs, vehicles, pens, laser pointers, leather, wood, human and cappuccino machines, just kidding on that one, but I’m sure somebody is working on it. Check out the gallery below for some ideas.

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Not sure why or how to get the greatest impact with personalized promotional flash drives? Check out Creative Uses for Flash Drives. It’s a brief piece on explaining some different ways to market with promotional flash drives. We are also very diligent about which suppliers we work with as Flash Drive Quality is difficult to determine. That’s why  we only align ourselves with the most reputable firms.  

Let us assist you with your next personalized flash drive project. Tell us about your project and we will do the research to narrow down the choices that will work best for you. Call us at 888-344-6060 and send us your art work at sales@mcmproductions.com. We will be back to you in a flash.

Something New! Take a look at this innovative travel mouse. Aside from its compact size and extremely useful retractable cord, this mighty mouse packs a web key. OK, “web key”, it’s a device, usually a flash drive that automatically links to a pre-programmed web site. If you want to learn more check out our post entitled, “Technology with a Visual Impact”. 

We really like the functionality of a web key to drive traffic to a specific web site. When you try this web key enabled mouse it will become your trusted companion. With a single click on its center button it brings up a pre-programmed web site URL. There is simply no better way to drive your audience to your web site or to a unique landing page. 

Here are some perfect applications for a web key mouse: 

1. Financial Institution or Financial Planner linking to Client login page.
2. Realtor linking to New Listings page
3. On-Line Retailer linking to Today’s Specials page
4. Credit Card company linking to Client Login page
5. Car dealer linking to Make a Service Appointment page 

The options are enormous. I just checked my list of personal password to web sites and it’s over 100. Each of them is a marketing pathway. 

Add in the additional exposure of having your logo in the 1” x 5/8” imprint area and we know you will agree that this travel mouse is a super hero. It comes attractively packaged in a white box. Call us for more info or for a sample at 888-344-6060  e-mail at sales@mcmproductions.com.

 Anytime we spot something really NEW, we want to share it. The bonus for this unique promotional marketing product is that it also very useful. Think about how many of us carry cell phones, MP3 players and ipods all with cords for ear buds and headsets. 

The number is enormous and so is the number of twisted cords. Just think about the last time you had to unravel one. Now picture having your logo located on this unique promotional item affixed to the back of your audience’s cell phone and MP3 players. It’s called the Cordster and it cleverly keeps the cord set neatly stored and tangle free.   

This simple yet very clever promotional marketing product packs a lot into its footprint. It’s very practical, it solves a problem and its sits on a device that is used frequently. We are not sure if you can find a better combination of values.  

Technology devices such as cell phones and MP3 players are now a part of almost everyone’s daily life. Think of them as high tech billboards as you plan your marketing campaign. MCM can show you a variety of unique promotional marketing products. Check out our Technology Mall for more ideas. Give us a call at 888-344-6060 or e-mail us at sales@mcmproductions.com.

When you think “creative” and “flash drives”, the obvious connection is custom shaped drives. Well, yes and no. Yes, as custom shaped flash drives make a very quick and powerful impression. Check our post on Technology with a Visual Impact. 

The no,…What we are learning is that the end use for flash drives is changing and that it is time to be really creative with custom flash drives. No longer are they simply extra storage capacity, an easy way to transport data or swap data. 

We are starting to see institutions of higher education and organizations recognizing that there is a significant cost associated with printing and shipping large documents such as a “Freshman Handbook”. For less than the cost of packaging and postage you can distribute a flash drive that contains hundreds of pages of information, color images, charts, maps and more. 

Wouldn’t simply putting this on the organizations web site support all of this? Not exactly. As connected as our world is becoming not everyone has unlimited connectivity and that’s where the flash drive comes into its own. 

Aside from being a cost effective conveyance of data, flash drives are a perfect way to leave critical sales and marketing information with a client. How many sales presentations are made each day and at what cost? The leave behind is usually a binder filled with color pages. We all know where that’s going to go. Now take the same productive energy and add some video and audio on a flash drive and the probability of it being showed over again increases significantly.

As an added bonus you can embed links in the drive to connect to you web site for information and offers that may change with some frequency. 

We have a bunch more ideas and we would also like to hear from you on how creative you have been with your flash drives. 888-344-6060

Let the Buyer Beware

Every time we speak to a new customer regarding an opportunity for custom flash drives, PRICE becomes a factor. Let the buyer beware. Based on my own 35 years in the high tech components business that includes a few in trading products on the open market, I can assure you that there are many issues with counterfeiting and quality.

While a high price does not insure high quality, the vast majority of low price deals sadly result in problems. There are many quality manufacturers both in the US and globally. It is a very low margin business and the prices almost fluctuate daily based on supply and demand. It can even be driven by a company like Apple when they launch a new product.

Here are some of the things to be aware of:

• Programmed to reflect greater capacity
• Used drives marketing as new
• Faulty boards
• Faulty controller chips
• Not USB 2.0
• Slow speeds
• Contain malware

The only way to avoid these pitfalls is to know your supplier. At MCM we are fortunate to work with some of the best, who can provide both a quality electronic device along with eye catching custom shapes. Call us for the latest pricing and delivery at 888-44-6060.

There is no doubt that if you are reading this, that you possess a cell phone. They are the most ubiquitous electronic device on our planet. I will also venture that each of us has experienced watching our cell phone slide off something and fall to the floor.

We have found a very clever product called egrips that could be a perfect solution. It is a 1”x2” non-slip strip that attaches to the back of a cell phone. The strip has a 4 color process and full imprint area. Right there you already have a really good product that your audience will use and appreciate along with your message being seen with each and every text and call.

The team at egrips did not stop there. They offer 4 unique marketing strategies.

1)      Marketing Card – (3.5”x6.375”) Your customized egrip is attached to a 4 color, custom printed card that sends your message, special offer, invitation, new product introduction and more.

2)      Direct Mailer Card – (5.5”x8.5”) your customized egrip is sealed to 4 color, both sides card ready to be mailed. egrip will address and mail the card at no charge. You only pay the postage.

3)      Custom strip with TrackitBack Global Lost and Found service. Your custom strip contains the information that provides free pick up and courier service when your lost device is located. It is an invaluable service for your loyal clients and helps you build an accurate database.

4)      DigiGrips Digital Download Card – (3.12”x3.56”) Use the custom egrip to send a message and gather client information. In exchange your client receives a redeemable download code.

This is being called the “New Refrigerator Magnet”. Don’t wait and let your competition beat you to it. Call us and let’s help you determine which is the perfect egrip for you.  888-344-6060

We love how technology products integrate themselves into the promotional products world. Mini Camcorders are making their mark as they have become pocket sized and wallet friendly.

Mini camcorders make exciting and well received executive gifts or are perfect for corporate getaway meetings where filming opportunities abound. Our favorite suppliers can print your logo on the camera case so that your name will remembered each and every time the camera is used.

Worried that these cameras will be too complex for the technology challenged? I picked one up at a recent show and began filming immediately. They are easy to charge using a USB port on your computer or with a wall charger. All are packed with features that you would expect from much higher priced products. Click on the gallery below for the details of 3 of our favorite models.

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The Powermat Wireless Charging System allows you to simplify the way you charge all your favorite electronic devices and forget dealing with the hassle of cords and the constant plugging and unplugging. Simply enabling your device with a Powermat Receiver allows you to drop and charge on any Mat and experience the freedom and ease of wireless charging. A great tool for the office or the road. This item is now available with your logo. The Universal Powercube is included with the Mats. Additional receivers can be easily purchased at major retailers in different countries. Great executive gift!

Go visit www.powermat.com to find out more about this new technology or give us a call at 888-344-6060

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